Sustainability

Indeed, the first actions aimed at reducing atmospheric emissions date back to the 1970s, and these have been continuously monitored over the years in collaboration with local control authorities and the Emilia-Romagna Region. Interventions aimed at reducing water consumption also date back to the same era.
Specifically, today the ceramic tile sector boasts excellent results, evidenced by the numbers: 100% recovery of raw and fired waste, 100% reuse of wastewater, self-production of 47% of electricity used from renewable sources or high-efficiency cogeneration, and elimination of 99% of dust emissions.

The Italian ceramic industry is attentive not only to environmental sustainability but also to social sustainability, which it practices through the application of health and safety protocols in the workplace, corporate welfare programs, and close relationships with local administrations and associations.
Consequently, Italian ceramic products can boast the highest performance in terms of sustainability, as demonstrated by the environmental certifications held by products and companies in the sector.

Find out more in the dedicated section, which contains news, figures, product characteristics from a sustainability perspective, dedicated projects with infographics, articles and video tutorials.

At the beginning of 2025, Confindustria Ceramica launched a new communication campaign, both in terms of the message used and the way in which the various players were involved – starting with the central role played by its member manufacturers – which was consolidated in terms of its international reach and use of the Ceramics of Italy collective mark. The aim was to reaffirm and document the leadership of the Italian ceramic industry in areas of growing importance such as environmental awareness and respect for people.

An invitation to “choose responsibility”